In Monster High: Ghoul Spirit, players have the ability to create and customise their own avatars that are both scary and cute. These new monsters will then be enlisted into Monster High and be able to hang out with the other monsters in the school, such as Frankie Stein, Draculaura, Clawdeen Wolf, Lagoona Blue and Cleo de Nile through the Nintendo Wii and DS systems. Players will be able to adventure through seven brand new episodes made especially for the first ever Monster High video game.
As new students, players will be able to partake in extra-curricular activities or join the other monsters in the homeroom. By socialising with the other students, players can discover new secrets including a brand new character to the Monster High series. By exploring the campus players will find themselves engaging in special assignments that allow them to explore the open world, through the hallways, learning scary new facts in class and eventually fulfilling every Ghoul's dream; to become crowned "Scream Queen" at the Terror Under The Sea dance.
Depending on player action, the player can rise to stardom, giving them a different experience every time they play. To help immerse the player further, there's the chance to interact with students and teachers from their lockers, which can be personalised with stickers and accessories and even communicate on their very own iCoffin smartphone.